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The heartbeat of financial services' trends & innovations

Pulse offers UX insights from 765+ financial brands, with 14,000+ user journeys to benchmark against leading apps. Identify customer preferences, enhance engagement, and stay ahead with the latest banking innovations to elevate customer experience.

Trusted by top financial brands

Monzo logo
Atom bank logo
tandem logo
nu bank logo
abrdn logo
Zilch logo
Galicia logo
Marshmallow logo
Zopa logo
Monzo logo
Atom bank logo
tandem logo
nu bank logo
abrdn logo
Zilch logo
Galicia logo
Marshmallow logo
Incomm payments logo
Zopa logo

Product features

14,000+ financial app user journeys

Discover how leading financial brands tackle UX challenges. Level up your app design with insights into the latest user journeys —150 new journeys added weekly so you never miss a beat.

See what exceptional banking app design looks like with our expert insights and scoring

Accelerate collaboration; share screenshots, playlists, and GIFs

Compare customer onboarding, payment flows, investments, and other banking products

Data-driven fintech insights on leading brands

Leverage a wealth of external data sources to understand how audiences are responding to digital innovations and emerging financial trends.

Dive into app performance with comprehensive scores & ratings from Pulse, the App Store, and Google Play

Utilise sentiment analysis to better pinpoint which features are having an impact on customer experience

Access a rich library of 11:FS media content covering top global financial brands

Fintech insights into the latest industry trends

Prepare your products to meet present and future challenges, using exclusive insights into the biggest UX news, innovations, how-to guides, and trends from across the banking industry.

Access the trending hub to discover the most in-demand journeys and brands on Pulse

Enjoy a weekly editorial covering the latest product news, exclusively for Pulse clients

Explore curated content spotlighting digital banking innovations, best UX practices, and industry trends

Benchmarking against top banking apps

See how you stack up against UK brands at the forefront of feature innovations in banking. Learn what makes them stride ahead of their competition.

Uncover the most impactful banking features, scored for their exceptional customer experience

Compare your brand’s features and Jobs to be Done against the best-in-class UX

Identify improvement areas with interactive data visualisations

User journey library

765+ brands and counting

Starling, Robinhood, Monzo and more - we are constantly monitoring the market and adding the best FS has to offer.

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30+ FS product types

Whether you’re building a new payments product, designing a digital wallet, or launching an investment platform,11:FS Pulse keeps you up-to-date with the UX trends driving the industry forward.

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50+ countries

Take inspiration from local and global brands. Expanding your research overseas can spark innovative ideas you never thought possible and make your offering stand out in your target market.

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Why choose Pulse for your fintech insights?

See how Pulse empowered brands like Monzo, Metro Bank, and Atom Bank to overcome their UX and product challenges.  They're now leaders of digital banking innovations, always pushing the boundaries of technology in the industry.

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By using 11:FS Pulse, this research phase took a tenth of the time it normally would, and with much better results to show for it.

Jonas Templestein

Co-Founder & CTO, Monzo

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11:FS Pulse saves us significant time when researching new features during the exploratory phase of product development.

Adam Tarpey

Head of Product, Metro Bank

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Our overall app store ratings have soared, increasing from an average star rating of 3.7 to 4.8

Michael Sherwood

Head of Digital Experience, Atom Bank

Plans

Pulse for start-ups

We’re helping startups change the fabric of financial services by offering discounted monthly and annual plans.

Eligibility

  • 30 employees or fewer

  • Early funding stage

  • Validated work email

Pulse Plus

Work at a larger fintech or bank? You'll get dedicated account management and a host of other benefits.

Eligibility

  • Company in the finance sector

  • No consultancies or digital agencies

  • Validated work email

Homescreen

Watch our experts dive into the Pulse library to look at best design practice and analyse how to tackle the biggest UX challenges.

Ready to leave your competition in the dark?

Book a demo with our team and let’s chat through your needs.

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